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- Our tech PR client lands media coverage with GDPR anniversary campaign
The tech PR calendar is full of anniversaries and awareness days that public relations pros can ‘lean on’ to generate PR coverage in the technology and business media. We used this approach in a PR push for enterprise information management software… Read More »Our tech PR client lands media coverage with GDPR anniversary campaign - Survey: how top US journos like to be pitched by PR pros
A recent survey of 50 top US publications explores how reporters like to be pitched news and story ideas by PR people. The survey includes responses from national news, tech and vertical business titles such as TechCrunch, Insider, The Wall Street… Read More »Survey: how top US journos like to be pitched by PR pros - Press releases aren’t dead – and here’s the proof
“Press releases no longer work in PR today. They’re an outdated tactic and neither journalists – nor anybody else – bothers looking at them.” You’ll have seen various PR ‘experts’ pushing this narrative. Well sorry, but I beg to differ. And… Read More »Press releases aren’t dead – and here’s the proof - Ecommerce tech PR campaign gets headlines for Nosto
Surveys can be a really effective PR tactic. But they’re even more effective if you’re able to tie the findings into a rapidly building news story. And that’s just what we were able to do with a recent campaign for commerce… Read More »Ecommerce tech PR campaign gets headlines for Nosto - Our restaurant tech client gets PR in Bloomberg, Fortune and more
CloudNine PR’s survey-based PR campaign for MarketMan, a provider of back-of-house restaurant management software, was picked up by high profile US media including Bloomberg, Fortune and International Business Times. It also appeared in a variety of restaurant trade media such as… Read More »Our restaurant tech client gets PR in Bloomberg, Fortune and more - Christmas shopping trends from our PR clients
The seasonal PR activity from ecommerce and marketing tech vendors is now in full swing. And this includes releasing data that identifies how online festive shopping is evolving. - ‘Shoe-horning’ PR clients into the climate debate
COP26 has elevated climate change into an even hotter media topic right now. So should PRs be trying to help clients gate-crash the debate? - How has technology PR responded to the pandemic?
When the pandemic first hit, most PRs and marketers were knocked sideways with no idea how to react. Covid-19 dominated the news and business agenda and we asked ourselves: should we put PR plans on hold until things blow over? Or… Read More »How has technology PR responded to the pandemic? - Parcel Shipping Technology Leader, Logistyx, chooses CloudNine PR for UK Public Relations
Logistyx Technologies, whose cloud-based multi-carrier shipping software is used by retail, manufacturing and logistics companies to manage their parcel delivery operations, has selected CloudNine PR to handle its UK public relations. - How NOT to do PR during the #coronavirus crisis
How can PRs continue to work for the brands they represent as the COVID-19 epidemic continues? - Our PR client gets Brexit study covered in UK national newspapers
Research by our PR client, Searchmetrics, generated high profile coverage in The Daily Mail, Independent, The Times, The Sun and the Sky News websites last week. The stories focused on an analysis by Searchmetrics that highlights which news websites are most… Read More »Our PR client gets Brexit study covered in UK national newspapers - Our PR client is a finalist in four awards
Our client Nosto is enjoying great PR success with industry awards. - Using surveys for PR and content marketing: a 5-step plan
How do you develop surveys that generate compelling PR and marketing content? - Is the PR around sustainable fashion getting its message across?
Fashion brands are working hard to become greener and more sustainable. Yet research by our client, Nosto, indicates their PR and marketing on this is not hitting home. Consumers remain confused about which fashion brands are really sustainable. - Why awards should be at the heart of startup PR and marketing
It’s easy to become cynical about the value of entering industry awards. There seem to be more and more of them every year, and many now have hefty entry fees (and that’s before the cost of attending awards nights if you’re… Read More »Why awards should be at the heart of startup PR and marketing - PR pitches to journalists: three things not to do
PRs live or die on their ability to get journalists to open their emailed PR pitches. But here’s three pitching tactics editors have said they don’t want you to use. - What you can learn about SEO from Wikipedia’s success
This post identifies the three principles of SEO that help Wikipedia rank as the most visible site on Google, globally. And how PRs can play a role in helping their clients follow the same rules. - Ever considered hiring a virtual PR agency?
One of the PRCA’s predictions for public relations in 2019 is that virtual PR agencies and PR networks are really going to take off. - CloudNine PR: Some of our most successful PR campaigns of 2018
During 2018, data, industry awards and surveys played an important part in some of the successful PR campaigns we ran for clients. Here are some highlights… - CloudNine PR client gets featured in The Times and WSJThe results of a new study by Cloudnine PR’s client Searchmetrics have been featured in The Times, The Wall Street Journal and a host of other marketing and technology publications this week.