29 Mar How NOT to do PR during the #coronavirus crisis
How can PRs continue to work for the brands they represent as the COVID-19 epidemic continues?
How can PRs continue to work for the brands they represent as the COVID-19 epidemic continues?
How do you develop surveys that generate compelling PR and marketing content?
Fashion brands are working hard to become greener and more sustainable. Yet research by our client, Nosto, indicates their PR and marketing on this is not hitting home. Consumers remain confused about which fashion brands are really sustainable.
It’s easy to become cynical about the value of entering industry awards. There seem to be more and more of them every year, and many now have hefty entry fees (and that’s before the cost of attending awards nights if you're shortlisted). However, if they’re run...