Martech
20 May Six eyebrow raising things about the way marketers buy technology
Posted at 08:31h
in B2B marketing, Marketing technology, Martech, Tech, Technology, Technology marketing, technology PR, Technology PR Agency
This week I stumbled upon an interesting study that delves into how marketers go about buying technology for their businesses. While a lot of what’s in there is stuff you might expect, there were a few things that definitely caused me to raise my eyebrows.