the team

Uday Radia – MD and Founder
Uday has over 20 years of technology PR experience working for business to business and consumer technology clients including IT, telecoms and consumer electronics brands. Top brand experience includes Hitachi Data Systems, Siemens, EDS, Symantec, Samsung, Pentax and Trio-Kenwood. Before setting up CloudNine PR he was a partner in London tech PR consultancy, Lighthouse PR (now part of Loewy Group) where he headed up the media relations practice. Other leading agencies he has worked at include Shandwick Communications, Golin Harris and Harvard PR.


Chris Measures – Associate Director


Chris Measures has spent the past 25 years helping technology companies connect and communicate with their audiences. He uses his deep understanding of market business drivers to develop and implement creative PR and content campaigns that span digital and traditional media to deliver business objectives.

Experience includes building profile for new entrants to the European market, communicating repositioning for blue chip players, launching multiple startups, running customer programmes that maximise third party endorsement and media strategies that comprehensively outshout the competition. His client experience includes Virgin Media Business, Microsoft, Computer Associates, Fujitsu/ICL, Questback, Searchmetrics, Eptica and Exony.


Chris Lee – Associate Director
Chris has worked in digital marketing, PR and tech journalism since 1998 across both business-to-business and consumer-focused industries.
He co-led the launch of Philips’ Male Grooming’s social media and content marketing worldwide, and ran blogger relations programmes for computer games manufacturer Ubisoft. He’s run award-winning social ad campaigns for Hilton Worldwide, and has worked on PR or influencer outreach programmes for Xerox, Polycom, EliteSingles, Deutsche Telekom, plus many smaller companies and startups.
As Head of Digital Knowledge at global integrated communications agency Grayling, Chris led digital skills development for agency staff across more than 30 offices in more than 20 countries worldwide. He’s a visiting lecturer for the London College of Communication, and has trained for BrightonSEO and ClickZ.
Chris is a member of the Public Relations and Communications Association (PRCA) and blogs for London’s City A.M. newspaper on marketing and PR topics. In his spare time, he runs the football culture blog, Outside Write.