22 Mar PR pitches to journalists: three things not to do
PRs live or die on their ability to get journalists to open their emailed PR pitches. But here's three pitching tactics editors have said they don't want you to use.
PR failure Tag
15 Sep Ten tips to help flush your tech PR career down the pan
Steve Earl, joint-MD at Speed Communications, provided some great advice in his post on how to 'survive and thrive' in PR today. But what about some helpful hints for those PRs who couldn’t care less about doing well in the business? Here are a few choice nuggets for those seeking a PR career nose dive: