We create compelling content to drive your content marketing activity. This is not about directly pushing your technology or products but creating content that addresses your audiences needs and interests. Whether that involves handing out relevant advice, insight or data or conveying strong opinions or interesting and entertaining ideas.
- Case studies
We handle the complete case study process, from interviewing the customer, copywriting the material to managing the approval process.
- White papers and reports
We help with the development and copywriting of formal reports for marketing or educational campaigns, undertaking primary or secondary research where required.
- Guest articles and blogs
We run ongoing guest article programmes, creating and placing advice and opinion articles in key media and influential blogs in your sector.
- Marketing emails
We create attention grabbing, punchy emails directed at achieving a response.
- Newsletters and e-zines
Copywriting and content creation for electronic or hardcopy newsletters to help build an ongoing dialogue with customers, prospects or other audiences.
- Web copy
Web site visitors skim rather than read at length, so we focus on copywriting bite-sized chunks of information that surfers will take away from your site.