social networking Tag

Don't Panic BadgeThe growth of digital and social media means negative news or a full blown PR crisis has greater reach and can potentially (via search engines) stick around for much longer than it used to.  So I was interested to come across a really useful webinar last week in which Microsoft UK marketing manager, Cedric Chambaz, outlined a seven step guide for addressing a social media PR crisis.

Most people I know who are employed in the technology sector use LinkedIn.  So it's interesting to see how the site is trying to transform itself to make it easier for users to share their news and information.  It's another opportunity for technology marketers to spread the word and hopefully get their content (if it's deemed useful) shared across their LinkedIn network.