Archive for March, 2010

You’ll soon have to pay for online news at The Times

Will it work or will the punters just go elsewhere? more...

Avoiding tech press release own goals!

Tech press releases can sometimes have an odd style that is used 'by almost nobody' in the real world more...

Oh no – not that old PR survey again!

Some tech PR survey stories are churned out over and over again. more...

Vars and resellers – why bother with PR messaging?

Should VARS take their PR and marketing messaging more seriously? more...

So what’s Content Marketing?

A third of marketing budgets will go on content marketing in 2010. So what's that? more...